Training & Transfer to Practice

Sales training for sales staff

Training phase & transfer

Turning knowledge into genuine confidence requires targeted sales training. During the training phase, we ensure that your sales staff not only understand the content of the training sessions but also apply it confidently in their day-to-day work. The focus is clearly on implementation, repetition and continuous improvement.

Two men participate in an interactive activity involving colorful oversized objects, including a large purple die and various shapes, on a table in a minimalistic room.
Three people are engaged in a discussion around a table filled with colorful toys and educational materials, suggesting a brainstorming or planning session in a professional setting.

Practical training with LUDOKI

Learning by doing – in person and online

With the innovative training tool LUDOKI, we bring progress to life in our training sessions – whether in person or online. Working in small groups, we reinforce the material through targeted, practical, high-frequency training. This playful yet intensive approach enables you to practise your communication skills individually and improve them step by step, until your choice of words, body language and delivery are second nature.

Basic package
Module 1

The Foundation of Competence

This core module specifically optimises salespeople’s interpersonal skills, product knowledge and value propositions to deliver a measurably greater impact in sales.
Details
Modular system
Module 2

The building blocks of successful sales work

These customisable modules build on your existing skills and provide targeted support across the entire sales process, including price negotiations and handling complaints.
Details
Complete package
Module 3

Comprehensive sales strategy

Here, core competencies and building blocks come together to form a sustainable, integrated system that strategically prioritises your business objectives and systematically develops your sales organisation.
Details

Learn how to sell

Our case studies

Tailored challenges, real-world projects and clear progress. Our case studies provide an insight into specific sales projects and training programmes. They demonstrate how targeted skills development, structured work and collaborative implementation lead to sustainable sales success.

View the case studies

From price discussions to value-based arguments

Construction machinery manufacturer, southern Germany. Operating internationally, a subsidiary of an international group.

From technical sales to a unified sales culture

International industrial group specialising in the manufacture and sale of power solutions for the industrial, marine, onshore and offshore, and government sectors

From price pressure to active market development

Manufacturers of lifts and escalators, service and sales, after-sales